Proven Experts.
Powerful Technology.
Exceptional Growth.
We are a marketing and technology company. We help leading brands convert new customers and grow existing ones through technology-powered analytics, strategy, creative and media.
Let's TalkHumans + Technology = Growth
This is the theory behind Tandem Theory.
Our founders spent decades at the world’s largest agencies and saw the same pattern again and again: proven marketing experts, empowered by leading-edge technology, drive the strongest customer growth.
That’s why our people and our technology are built to work as a system – experienced marketers leading strategy and execution, with technology scaling their impact.
By pairing strategic insight, creativity, and human experience with powerful tools and technology, we help clients acquire, retain, and grow lasting customer relationships.
Marketing Intelligence at Your Command
Your platforms generate data. Our experts, in partnership with technology, turn it into competitive advantage.
We integrate seamlessly with your existing tech stack—then go further. Where off-the-shelf tools fall short, we've built proprietary solutions that close the gaps. The result: less noise, more signal, and decisions backed by intelligence your competitors don't have access to.
Technology agnostic. We integrate seamlessly with your existing technology stack.
Tandem Intelligence Suite
Built by marketers, for marketers—to fill the gaps your platforms leave behind
Full-Stack Marketing Capability
The strategic thinking of a top consultancy. The creative firepower of a leading agency. The technical depth of a product company. All powered by proprietary technology that makes our experts more effective.
Analytics & Intelligence
Our data scientists turn information into competitive advantage. They build the measurement frameworks that prove what's working - with tools that surface insights faster than any manual process.
- Data strategy & architecture
- Customer segmentation
- Predictive modeling
- Business intelligence
- Attribution modeling
Media & Performance
Our media experts bring precision targeting with rigorous optimization. Every dollar accountable, every campaign measured - amplified by automation that catches issues before they cost you money.
- Programmatic buying
- Paid search & shopping
- Paid social
- Connected TV
- Retail media
Creative & Content
Our creative team makes work that performs, not just impresses. Strategy-led creative that moves business metrics - with AI tools that accelerate production without sacrificing craft.
- Brand strategy
- Campaign concepting
- Design systems
- Content production
- Video & motion
Technology & Integration
Our engineers build the infrastructure that makes everything else work. We build, integrate, and optimize the systems you need - including custom solutions when off-the-shelf doesn't cut it.
- CRM implementation
- Marketing automation
- Custom development
- System integration
- AI/ML solutions
Proof, Not Promises
We built our analytics practice to hold ourselves accountable. Every engagement comes with clear measurement and honest assessment. Here's what Humans + Technology delivers.
VP of Marketing, Rent-A-Center
Director, CRM & Loyalty, The ONE Group
Director of Digital Marketing, TGI Fridays
How we prefer to work.
When possible, we partner with clients through performance-based agreements because we're confident in our ability to drive growth.
Interested?
Tell us your top three problems. We'll solve one for free.