Named as a Best Place to Work by the Dallas Business Journal, we have a strong passion for working with our clients, their brands and each other. We’re looking for dedicated Theorists who believe in teamwork and never settle for anything less than the best.
Email Marketing Specialist
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Marketing Technology
Email Marketing Specialist
DALLAS, TX
The Email Marketing Campaign Specialist is responsible for the day-to-day
management and hands-on execution of all email marketing programs for Tandem
Theory clients. This includes ownership of the setup, maintenance, quality assurance
and flawless execution of ad hoc, recurring and triggered email communications.
Additionally this role will leverage some of the more prominent email tools in the
industry, bringing email marketing best practices, experiences and working knowledge
to our clients email campaigns, including actively participating in our communication
strategies. We are looking for a candidate who can integrate into a data-driven, nimble
and fast-paced environment.
Four-year college degree
Equivalent combination of education and experience
Passion for email marketing
2+ years of HTML and CSS
3+ years of hands-on experience in email campaign building
Working experience with leading email deployment automation platforms; Responsys, Adobe, Salesforce highly desired
List selection experience desired, working knowledge of databases and SQL a plus
Experience with the following email tools a plus: eDataSource, Return Path, Litmus
Create agile processes for timely and flawless execution
Ability to troubleshoot coding problems
Understanding of database concepts and segmentation
Ability to write queries and segment audiences
Ability and desire to learn quickly
Understands implications of proper coding and tagging for backend analytics
Ability to work independently with minimal direction, while also functioning and contributing as part of a team
Astute attention to detail
Ability to analyze and evaluate marketing automation and technology providers, and recommend future-state solutions
Active, energetic, inquisitive and curious
Build email campaigns, database selection, and quality assurance of all outbound campaigns
CSS and HTML development
Perform day-to-day email marketing activities including, but not limited to, email campaign set-up, scheduling, testing, tagging and deployment of one-time, recurring, triggered email campaigns
Develop high-volume, dynamic content-driven campaigns
Troubleshoot technical issues related to HTML templates, list segmentation and other aspects of email execution
Stay current with email marketing trends, and recommends email marketing best practices with coding, design, deployment and testing of email campaigns
Actively monitor campaign deployments, ensuring the highest deliverability, proactively identify areas of opportunity, and recommend improvements (e.g. spam risks)
Account Director
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ACCOUNT MANAGEMENT
Account Director
DALLAS, TX
The Account Director partners with our clients to manage their business and is responsible for shaping strategy, monitoring performance and identifying opportunity to generate additional revenue and drive new business growth. In this client facing position, the Account Director oversees the assigned agency portfolio, ensuring successful delivery and strong client relationships. Our services include consulting, strategy, design, UX, email marketing, analytics, SEO, paid media, social media, influencer marketing and website development. A clear understanding of digital strategies is critical.
8+ years successful account management experience, preferably digital, consulting, or advertising industries
Prior agency, digital strategy and/or ecommerce experience
Strong competency in analytics, user experience, paid media, email, SEO, design, UX, website development
Ability to effectively oversee delivery of multiple client engagements
Excellent consulting skills as well as writing and public speaking to VP and above levels
The desire and ability to learn and grow within a team environment
Management experience, having direct reports
A proactive team player with a love of problem-solving and the confidence to take the lead
Strong, professional written and verbal communication skills and the ability to articulate the importance of analytics behind ideas
Attention to detail, providing flawless client-facing artifacts
Prefers a fast-paced work environment and can pivot quickly – must be able to handle multiple tasks with changing priorities in a dynamic setting
Main point of contact for the portfolio of assigned clients – builds trust and maintain strong relationships
Responsible for delivery across service areas to ensure a holistic strategy and solution
Manages the team’s workload and deliverables to ensure timelines are met and client expectations are exceeded
Maintain a clear understanding of client’s marketing and business goals while partnering with the SMEs to develop digital strategies and plans to deliver on the goals
Effectively gather and translate client business requirements to agency team and manage success of projects/campaigns
Promote and support innovation, continuous process improvement and optimizations across all functional areas within the agency
Identify areas of opportunity to explore ways of further supporting the clients by deepening the relationship
Account Executive
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ACCOUNT MANAGEMENT
Account Executive
DALLAS, TX
The Account Executive partners with our account team members and clients to manage their business and is responsible for shaping strategy, monitoring performance and identifying opportunity to generate additional revenue and drive new business growth. In this client facing position, the Account Executive oversees the assigned agency portfolio, ensuring successful delivery and strong client relationships, as well as, providing project level support to our account team ensuring flawless delivery across our disciplines. Our services include consulting, strategy, design, UX, email marketing, analytics, SEO, paid media, social media, influencer marketing and website development. A clear understanding of digital strategies is critical.
2+ years successful account management or project management experience, preferably digital, consulting, or advertising industries
Prior agency, digital strategy and/or ecommerce experience
Understanding of and interest in analytics, user experience, paid media, email, SEO, design, UX, website development
Ability to effectively oversee delivery of multiple client engagements
The desire and ability to learn and grow within a team environment
A proactive team player with a love of problem-solving and the confidence to take the lead
Strong, professional written and verbal communication skills
Attention to detail, providing flawless client-facing artifacts
Prefers a fast-paced work environment and can pivot quickly – must be able to handle multiple tasks with changing priorities in a dynamic setting
Main point of contact for the portfolio of assigned clients and assigned projects supporting the account team – builds trust and maintain strong relationships
Responsible for delivery across services areas to ensure a holistic strategy and solution
Manages the team’s workload and deliverables to ensure timelines are met and deliverables are as expected by clients
Maintain a clear understanding of client’s marketing and business goals while partnering with the SMEs to develop digital strategies and plans to deliver on the goals
Effectively gather and translate client business requirements to agency team and manage success of projects/campaigns
Promote and support innovation, continuous process improvement and optimizations across all functional areas within the agency
Identifies areas of opportunity to explore ways of further supporting the clients by deepening the relationship
Designer
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CREATIVE
Designer
DALLAS, TX
You’ve got grit and a deep desire to design and contribute to the creation of amazing experiences. You’re
comfortable moving from one project to another, and you’re willing to do whatever it takes to see a project
through. You enjoy the production, repurposing, resizing, and rethinking existing design systems as much
as you like crafting new ones.
You sweat the details and expect others to do the same. You’ve made it where you are by embracing every
challenge and seeing every challenge as an opportunity. You want to learn and grow, and you obsess over
everything. Ultimately, you want to work with talented people to do the type of work others are envious of. To
you, designing is not just a job; it’s a lifestyle. And you’ll do what it takes to exceed expectations.
2+ years of design and work in print and digital channels.
Knowledge of visual design, user-centered experience design, interaction design, brand development, and the creative process.
A deep attention to detail and a meticulous dedication to proper delivery.
A real passion for our craft: design, creativity, content storytelling and technology.
Expertise in Adobe CC – Photoshop, Illustrator, and InDesign. Knowledge in Adobe XD is a plus.
Ability to take creative direction and go through iterative rounds of revisions to deliver the best work.
Contributing to various projects and touching a wide range of clients.
Building engaging and visually compelling experiences for projects including websites, apps, emails, campaigns, banners, branding, presentations and more.
Progressing your skillsets during downtime to help improve the teams and individual status value.
Be a leader, putting the client and your team before yourself.
Vocalizing your opinions during meets to ensure great design ideas are in the forefront.
Build presentations, craft documentation, and deliver asset kits to developers and partners.
Sr. Data Analyst
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TECHNOLOGY
Sr. Data Analyst
DALLAS, TX
If any of these describe you and your love of data, we are looking to partner with you
- Highly technical
- Curious about pushing data beyond its current limits
- Hungry to learn more
- Want to look below the surface to understand the underlying data
- Looking to answer questions not traditionally asked of the data
- Love for solving problems
- Interested in automation and growing capacity
- Also focused on measuring data health
Bachelor’s degree in marketing, data sciences, business information systems and/or credentials and experience in database reporting, insights and analytic related fields
Advanced degree and/or relevant training a plus
Established understanding and experience of marketing databases, whether relational or non-relational/NoSQL
Experience with emerging data technologies like Hadoop and Spark a plus
Intermediate to advanced scripting experience for exploratory analysis, reporting development and diagnostics
Minimum 3 years of direct marketing related experience
Minimum 3 years of database reporting, ETL and/or data analysis required
Experience with marketing channel reporting, consumer loyalty programs, one-to-one marketing and/or customer insights is preferred
Ability to work within a project management system, managing workloads against established timelines
Experience in managing data integrity processes
Geospatial experience a plus
Marketing channel platform experience a plus (e.g. Adobe, SAS CI, Salesforce)
Ability to pivot quickly based on changes in analytical needs, be nimble
Active partner and collaborator in a team environment that delivers data-driven solutions
Constantly strives to exceed client expectations
Data ingestion, preparation and profiling
Performs deep data exploration analyses with thorough documentation, transparency and socialization, including assisting in the requirements gathering process
Develops, monitors, and constantly refines marketing reporting layers
Automated to ad hoc reporting development
Data steward, implementing practices that produce and maintain the highest levels of data quality and enrichment
Evaluates and recommends technologies and best data practices to support and advise client data strategies
Ability to efficiently integrate data and reporting into visualization and business intelligence platforms
Enhances client data with 2nd and 3rd party data
Incorporates QA measures at every turn, building and enforcing quality standards
Ability to self-manage against project deliverables and timelines
Interpret and communicate technical details
